As a wedding photographer and business coach, I often get asked about the pros and cons of associates. Building a photography Associate team is a big decision with many pros and cons.
It can be scary to think about, but don’t just focus on the cons of hiring a team, there are way more pros! Let’s dive into the pros and cons of associates to help you decide if it’s right for your business.
Pros of Hiring an Associate Team
More Availability: With an associate team, you can take on more clients. This means you won’t have to turn away couples because you’re already booked.
Increased Revenue: More clients mean more income. Associates allow you to grow your business and increase your earnings.
Less Work for You: Your associates can handle more shoots. This gives you more time for other tasks, like editing or meeting with new clients.
Backup Photographers: If something unexpected happens and you can’t make it to a shoot, your associates can step in. This ensures your clients are always covered.
Cons of Hiring an Associate Team
Training Time: Teaching your associates takes time. You need to make sure they understand your style and quality of work.
Solution: Create a comprehensive training program. Document your processes and provide detailed guides. Use shadowing sessions where new associates accompany you on shoots. Regular workshops can help reinforce your standards.
Consistency Issues: It can be hard to keep the quality and style consistent. You need to trust your associates to deliver the same level of service you do.
Solution: Implement quality control measures. Have regular check-ins and reviews of their work. Provide constructive feedback and encourage open communication.
Increased Administration: Managing a team adds more tasks to your plate. You’ll need to handle scheduling, payments, and any issues that come up.
Solution: Use management software to streamline tasks. Apps like Honeybook can help keep everything organized. Delegate some administrative tasks to a trusted team member or hire an assistant. This allows you to focus on higher-level management.
Client Preference: Some clients may prefer to work with you directly. They might not be as comfortable with an associate.
Solution: Be transparent about your team. Introduce associates on your website and social media. Show off their work and share testimonials from clients who have worked with them. Reassure clients that you oversee every project and ensure quality.
Weighing the Pros and Cons of Associates
When thinking about the pros and cons of associates, consider your business goals. Do you want to grow and take on more clients? Do you have the time to train and manage a team? Are you comfortable trusting others with your brand?
Hiring an associate team can help you expand and increase your revenue. But it also comes with challenges, like training and maintaining quality. Weigh the pros and cons of associates carefully to decide what’s best for you.
In the end, only you can decide if hiring an associate team is the right move for your business. Take your time, think it through, and make the choice that aligns with your goals and values.
If you are wondering where to even start, you are in luck! I will show you exactly how I built my Associate Team from the ground up. Start with this free guide.
Want knowledge + community? Join the waitlist for the A Rai Mastermind, it only opens up twice a year and has limited spots available! Inside we discuss work/life balance, marketing, business finances, and more!
More Resources:
GUIDE ON HOW TO FIND ASSOCIATE PHOTOGRAPHERS